Analytics – PixelRush https://www.pixelrush.com.au Sun, 22 Aug 2021 08:25:36 +0000 en-AU hourly 1 https://wordpress.org/?v=5.8.3 6 Ways to Maximise Conversions on Your E-Commerce Site https://www.pixelrush.com.au/blog/6-ways-to-maximise-conversions-on-your-e-commerce-site/ https://www.pixelrush.com.au/blog/6-ways-to-maximise-conversions-on-your-e-commerce-site/#respond Sat, 25 Jul 2020 03:22:58 +0000 https://www.pixelrush.com.au/?p=3478 Your online store’s design plays a massive role in its success (or lack thereof). To put it simply, why would visitors to your site trust your site enough to make a purchase if your store’s design looks like it was ripped straight from the early 2000s. More importantly, good design practices and usability often go... Read more »

The post 6 Ways to Maximise Conversions on Your E-Commerce Site appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/6-ways-to-maximise-conversions-on-your-e-commerce-site/feed/ 0 5 Critical Steps to Develop A Sales-Focused Content Marketing Strategy https://www.pixelrush.com.au/blog/5-critical-steps-to-develop-a-sales-focused-content-marketing-strategy/ https://www.pixelrush.com.au/blog/5-critical-steps-to-develop-a-sales-focused-content-marketing-strategy/#respond Fri, 21 Sep 2018 07:02:35 +0000 https://www.pixelrush.com.au/?p=2252 Content marketing is an essential part of doing business in today’s world. Blogs, videos, podcast, graphics – they’re all non-negotiable when it comes to building awareness, building credibility, and making sales. We’re living in an attention economy and the only way you can get a piece of that attention if you’re producing content that doesn’t... Read more »

The post 5 Critical Steps to Develop A Sales-Focused Content Marketing Strategy appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/5-critical-steps-to-develop-a-sales-focused-content-marketing-strategy/feed/ 0 Integrating Google Analytics With Booking Button For Hotel Websites https://www.pixelrush.com.au/blog/integrating-google-analytics-with-booking-button-for-hotel-websites/ https://www.pixelrush.com.au/blog/integrating-google-analytics-with-booking-button-for-hotel-websites/#comments Tue, 30 May 2017 13:00:00 +0000 https://www.pixelrush.com.au/blog/integrating-google-analytics-with-booking-button-for-hotel-websites/ Many hotels are using the popular third party hotel booking system called TheBookingButton (TBB) however most are unaware of the benefits of integrating Google Analytics which allows hotels to track, understand and report on the performance or their website and digital marketing campaigns. Think about this scenario, you’re the marketing manager of a major hotel and the director... Read more »

The post Integrating Google Analytics With Booking Button For Hotel Websites appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/integrating-google-analytics-with-booking-button-for-hotel-websites/feed/ 2 Phone Call Tracking With Google Tag Manager https://www.pixelrush.com.au/blog/phone-call-tracking-with-google-tag-manager/ https://www.pixelrush.com.au/blog/phone-call-tracking-with-google-tag-manager/#comments Thu, 09 Mar 2017 13:00:00 +0000 https://www.pixelrush.com.au/blog/phone-call-tracking-with-google-tag-manager/ We’ve said it once and we’ll say it again, tracking calls on any website is incredibly important data for any digital marketing campaign. Whether you’re using Google Ads or trying to track the performance of an SEO campaign then call tracking is a must. Previously we’ve detailed how you would go about adding call tracking... Read more »

The post Phone Call Tracking With Google Tag Manager appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/phone-call-tracking-with-google-tag-manager/feed/ 12 6 Steps to Become a Google Analytics Pro and Grow Your Website https://www.pixelrush.com.au/blog/6-steps-to-become-a-google-analytics-pro-and-grow-your-website/ https://www.pixelrush.com.au/blog/6-steps-to-become-a-google-analytics-pro-and-grow-your-website/#respond Fri, 10 Jun 2016 13:00:00 +0000 https://www.pixelrush.com.au/blog/6-steps-to-become-a-google-analytics-pro-and-grow-your-website/ Google Analytics is a powerful tool, and when you understand how to use it you’ll not only use it to help grow your website traffic but more importantly, it will provide you with crucial data that every business needs if you want to grow your online sales. If you approach Google Analytics as most SEOs... Read more »

The post 6 Steps to Become a Google Analytics Pro and Grow Your Website appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/6-steps-to-become-a-google-analytics-pro-and-grow-your-website/feed/ 0 Call Tracking: How To Track Phone Calls in Google Analytics https://www.pixelrush.com.au/blog/call-tracking-how-to-track-phone-calls-in-google-analytics/ https://www.pixelrush.com.au/blog/call-tracking-how-to-track-phone-calls-in-google-analytics/#comments Thu, 06 Aug 2015 13:00:00 +0000 https://www.pixelrush.com.au/blog/call-tracking-how-to-track-phone-calls-in-google-analytics/ There was a period of time, way way back, when I was just getting started in digital marketing and while I understood the importance of conversion tracking and using Google Analytics I’d felt like something was missing. You see I was tracking contact form enquiries, newsletter signups and all of those standard conversions, that most... Read more »

The post Call Tracking: How To Track Phone Calls in Google Analytics appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/call-tracking-how-to-track-phone-calls-in-google-analytics/feed/ 2 How To Block Web Crawlers & Reduce Google Analytics Bounce Rates https://www.pixelrush.com.au/blog/how-to-block-web-crawlers-reduce-google-analytics-bounce-rates/ https://www.pixelrush.com.au/blog/how-to-block-web-crawlers-reduce-google-analytics-bounce-rates/#respond Sat, 28 Mar 2015 13:00:00 +0000 https://www.pixelrush.com.au/blog/how-to-block-web-crawlers-reduce-google-analytics-bounce-rates/ We speak about conversions on this blog all the time and one of the biggest questions we received from clients is why doesn’t our traffic convert into business more often. Business owners often tell me that their website receives 100 visitors a day yet rarely receive any enquiries or sales. 100 visitors a day for... Read more »

The post How To Block Web Crawlers & Reduce Google Analytics Bounce Rates appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/how-to-block-web-crawlers-reduce-google-analytics-bounce-rates/feed/ 0 Heatmap Tracking: A Visual Guide To Improving Website Leads https://www.pixelrush.com.au/blog/heatmap-tracking-a-visual-guide-to-improving-website-leads/ https://www.pixelrush.com.au/blog/heatmap-tracking-a-visual-guide-to-improving-website-leads/#respond Sun, 09 Nov 2014 13:00:00 +0000 https://www.pixelrush.com.au/blog/heatmap-tracking-a-visual-guide-to-improving-website-leads/ One of the biggest rules for your online business is to simply never make changes “just because” you might think it will help. You should only be making changes based on the data you have in front of you and the statistical evidence that shows something is not working. If you can accurately understand your... Read more »

The post Heatmap Tracking: A Visual Guide To Improving Website Leads appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/heatmap-tracking-a-visual-guide-to-improving-website-leads/feed/ 0 Setting Up Google Analytics Goals With 3 Tutorial Examples https://www.pixelrush.com.au/blog/setting-up-google-analytics-goals-with-3-tutorial-examples/ https://www.pixelrush.com.au/blog/setting-up-google-analytics-goals-with-3-tutorial-examples/#respond Mon, 04 Aug 2014 13:00:00 +0000 https://www.pixelrush.com.au/blog/setting-up-google-analytics-goals-with-3-tutorial-examples/ Setting up Google Analytics Goals and have no idea where to begin? What is Google Analytics? Confused? Don’t be shy, many business owners have no idea when I mention Google Analytics. Google Analytics is tool that allows you to analyse the traffic your website receives, user engagement and the goals you set for your website.... Read more »

The post Setting Up Google Analytics Goals With 3 Tutorial Examples appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/setting-up-google-analytics-goals-with-3-tutorial-examples/feed/ 0 What Are Conversions and How Can It Increase Online Sales? https://www.pixelrush.com.au/blog/what-are-conversions-and-how-can-it-increase-online-sales/ https://www.pixelrush.com.au/blog/what-are-conversions-and-how-can-it-increase-online-sales/#respond Fri, 25 Jul 2014 13:00:00 +0000 https://www.pixelrush.com.au/blog/what-are-conversions-and-how-can-it-increase-online-sales/ 2,098,264,889. Think about that number for a second.  It’s the number of searches that Google has had for TODAY…just today! Did you blink because now it’s 2,102,392,578! If your business isn’t online or investing time and money in online marketing then you’re out of the game. Content, Content, Content followed by Conversions, Conversions, Conversion. Understanding... Read more »

The post What Are Conversions and How Can It Increase Online Sales? appeared first on PixelRush.

]]> https://www.pixelrush.com.au/blog/what-are-conversions-and-how-can-it-increase-online-sales/feed/ 0